Improve your marketing skills and confidence
With Practical Marketing Training
Improve your marketing skills and confidence
With Practical Marketing Training
Marketing Strategy Planning & Implementation course
When I put this course together, I had one major goal in mind – to provide a practical planning process where I walk you through step-by-step how to develop a robust Sales Generating Marketing Strategy and plans, with templates and examples, as well as quizzes to test your progress!
- Designed for marketers who are keen to develop their marketing planning skills.
- Provides business owners with a sales-driving marketing strategy.
- Gain the skills and confidence to demonstrate to your company the impact that marketing can have.
Learn quickly in a practical way:
The 5 modules are short and succinct, allowing you to quickly learn and develop your Sales Generating Marketing Strategy, without spending months on a theoretical marketing course!
- Customer targeting - helps you identify your ideal target customers and their pains/needs.
- Competitor analysis – how to assess your competitors’ propositions and messaging.
- Proposition development – shaping your differentiated offer to win vs your competitors.
- Messaging framework – creation of engaging messaging that conveys how your offer can solve your customer pains.
- Marketing plans – development of robust plans to effectively target and engage customers.
Meet your instructor - Paul Rees
About me
With over 20+ years of experience as a marketing professional, I've had the privilege of working with some of the most recognisable brands across a variety of industries, including Betting & Gaming, Retail, Telecommunications, and Consumer Goods.
Throughout my career, I've successfully managed and grown brands for companies such as SIS (Sports Information Services), Coca-Cola, Nestlé, Argos, Carphone Warehouse, Campbell's, and Premier Foods.
I’ve witnessed firsthand the transformative power of effective marketing strategy and planning on a company’s success, and I’m passionate about making these best practices accessible to all, not just the big-name brands.